Open Today! Sales: 8am-7pmService: 7am-5pm

Committed to Exceeding All Expectations

How Can We Help You?

New Vehicles

New Vehicles

You will experience the world-class service of a knowledgeable and experienced staff.

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Used Vehicles

Used Vehicles

Everyday low prices, and a huge selection of used vehicles.

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Customize your new or existing ride.

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Schedule Service

Here you'll find a staff of highly qualified technicians with the knowledge.

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Drive up Service – No Appointment necessary for Oil Changes or Tire Rotations

To schedule full service, a tune-up, warranty repair, make a parts inquiry, or get a collision quote click below

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Our Customer Testimonials

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Google Jan 20, 2022

My husband & I had a great trade-in/purchasing experience at Bernard's today. Everyone we came in contact with from the moment we walked into the doors were extremely friendly & helpful from the front desk staff, to our amazing sales consultant Chase Paulson, to their business manager Matthew Fell, to the service center supervisor! Chase Paulson was a great sale consultant to work with. He didn't make us feel pressured for the sale, but was available to answer any questions we had. He talked us through the purchase agreement & made us feel confident in our trade ...

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Google Dec 2, 2021

Worked with Matthew in finance with a somewhat odd refinance. He was very helpful and was more than understanding of my situation. Very happy with my experience with Bernards and Matt.

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Google Nov 8, 2021

Just recently dealt with Ken to purchase a Chrysler Pacifica and have nothing but good things to say! He made the process as easy as it could be and I'm so impressed with this dealership. 😊

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Google Oct 1, 2021

Awesome service by the Bernard's collision center after our recent deer collision with our new Jeep. We dropped off the vehicle on Sept 28th and it was completed midday on the 30th and it looks great. What an awesome experience! From our purchase experience last fall, with our service visits for oil changes, and now with the repairs, we are 100% satisfied with Bernard's. Thanks everyone!

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Facebook Sep 28, 2021

Great people and great experience!

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Bernard's Chrysler Dodge Jeep Ram

Welcome To Bernard's Chrysler Dodge Jeep Ram

We’re striving to become your number one pick among other dealerships near the Hudson and St Croix County area. We’re known for providing unbeatable customer service and a comprehensive selection of modern new vehicles and good mileage used vehicles for shoppers to explore. We’re redefining what it means to be a dealership by becoming the one-stop shop for you to tackle all of your automotive needs. From purchasing a new vehicle to making sure your current one stays in tip-top shape, we’ve got you covered at Bernard's Chrysler Dodge Jeep Ram. We’ve been in the business for over 85 years, so come visit us today to learn how we’re different from our competitors!

Automotive Financing

Whether you’re interested in our inventory of advanced new models or our assortment of good mileage used ones, our finance team is here to get you behind the wheel of your dream vehicle. We’ve worked with all kinds of different credit histories, and we have a great relationships with our lenders. We can set you up with your local bank to save you time, or shop your rate to lower your payment even more.

This means when you apply for financing for a new Amery daily driver, we’re experienced and knowledgeable enough to get you a vehicle loan that works in your favor. So, what’re you waiting for? Explore a good mileage used vehicle or a feature-packed new vehicle today at our dealership, and our finance experts will do their best to allow you to take one home.

Expert Service & Genuine OEM Parts

Long after you’ve left our showroom and put some miles on your new vehicle around Minneapolis and St Paul, it might be time to begin thinking about maintenance. Fortunately, our exceptional customer service doesn’t end in our showroom. We’ve got a full staff of factory-trained MOPAR service technicians and parts team members that are just as knowledgeable to make sure we take care of your Chrysler, Dodge, Jeep, or Ram needs. Whether it’s a DIY auto project you need assistance with or you’re looking to keep up with your vehicle’s maintenance schedule, our team has your back.

After you’ve ensured your vehicle is in top mechanical condition, you can bring it over to our detail center to restore it back to showroom condition inside and out. If you’ve unfortunately gotten into a minor fender bender or your ride requires more serious bodywork, don’t fret! Our body shop will take great care of you. Whatever your needs demand, turn to us to make sure your vehicle always stays flawless.

Work With Us Today in New Richmond!

There’s no reason to put up with a subpar dealership experience when you can work with us at our New Richmond dealership for excellent customer service and relentless savings. We’ve been around for a long time, and that’s a testament to how we run our dealership. If you have any questions or other general concerns, please feel free to contact us for assistance!

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Located in New Richmond, WI

510 Deere Dr, New Richmond, WI 54017
Bernard's Chrysler Dodge Jeep Ram 45.1350627, -92.5321338.